The Office Reimagined
A creative agency crafts an inspiring workspace designed to engage and stimulate all of its employees' senses
Step into the newly designed offices of this Stuttgart creative agency, and color immediately strikes you. Gone are the blacks and whites—instead, vibrant yellows and greens, pinks and purples, oranges and blues vie for attention. The furniture and finishes are equally eye-catching in their material diversity. Velvet, felt, and semi-transparent voile curtains flow toward reflective ceilings and chrome-lacquered walls. Wood meets hammered metal; plush carpet contrasts with polished PU-lacquered floors. Organically sculpted tables and seating blend seamlessly with modular elements. Many pieces roll on castors, allowing teams to reconfigure spaces on the fly as needs evolve.
Lush greenery completes this sensory-rich design vision—a space engineered to engage all the senses. "Tactile experience and haptics were core to our redesign," notes Alexander Seifried, founder and creative director of UnternehmenForm, who collaborated with master craftsman and interior architect Florian Siegel. Deep within the third floor of a converted Stuttgart employment office, a striking 110-meter-long black corridor acts as the spine, connecting all creative disciplines—film production, creative services, digital innovation, and PR—into one unified communication hub. For roughly 90 employees, UnternehmenForm crafted an emotionally charged workplace designed to reignite enthusiasm for office collaboration after remote work phases. Beyond conventional desks, the studio features distinctly designed "marketplaces" where teams naturally converge. While focused work zones remain intentionally spare and functional, the reception and community gathering spaces—used for meetings, presentations, workshops, and celebrations—burst with color and vitality, serving as "energy catalysts." Custom-designed pieces like counters and tables work alongside furniture from UnternehmenForm's new proprietary collection: the Super Heavy stools, modular AddPad seating, and geometric Studio Boxes. This interior exemplifies the collection's philosophy: "We don't design from form alone, but from the lived experience of those inhabiting the space," Seifried reflects.
www.innenarchitektur-werkstatt.de
www.unternehmenform.de
Photography:
Markus Guhl
www.architekturfotograf-markus-guhl.com
(Published in CUBE Stuttgart 03|24)
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