Form Follows Culture

Agency office with co-working spaces challenges a design classic

vitra_HDS_08_19_700pixel

Coworking reinvented. And here's the twist: you might even end up collaborating with your own clients. The digital agency Herren der Schöpfung opens its spacious office not just to its core team, but also offers a select number of coworking spaces to freelancers and solo entrepreneurs in the industry. It's a genuine win-win: creative digital minds benefit from shared knowledge and spontaneous collaboration. Joint projects often emerge naturally from these connections.

While Ubertage takes a fresh approach to the traditional coworking model, it delivers everything professionals need: cutting-edge infrastructure and a refined design that makes people want to be there. When planning the office, the agency and furniture manufacturer Vitra sparked ideas off each other. "It became clear that this heritage furniture maker had much to learn from a next-generation agency—and vice versa," explains managing director Markus Schuhmacher. Rather than defaulting to "form follows function," the team questioned that familiar principle entirely. Their concept? Form follows culture. "This approach means the space evolves with people's actual needs and values. It energizes agile work practices. An office should be more than a transaction—time traded for money. It should feel like home." For the agency to succeed, diverse talents and personalities must become a cohesive force. The same applies to the coworking space, which seamlessly integrates with the agency's culture.

The office's open design embodies coworking principles, with flexible zones that easily accommodate events and workshops. Agency staff and coworkers mingle freely. Custom L-shaped wooden structures—conceived as creative nuclei—house storage, phone booths, a DJ station, and intimate meeting nooks. Material choices prioritize natural products reflected in the thoughtful palette: cork surfaces paired with muted greens, matte black table tops. The management suite, main conference room, and kitchen feature warm oak to create an inviting, residential quality.

www.ubertage.de
www.vitra.com

Photography Credits:

Eduardo Perez
www.eduardoperez.de

(Published in CUBE Frankfurt 04|19)

Nothing found.

Living in the Composers' Quarter

A new residential area in an established neighbourhood in Weissensee

Light-Filled Workspace

High-Performance Office Building in Maxvorstadt

A Successful Transformation

The renovation of a former weekend home captivates the client

Individuality Within a System

Primary school merges planning and manufacturing efficiency with contemporary design

Nothing found.

albert_villen_DIV0630_15_700px

Connected & Flexible

A New Residential Community: Inclusive Living in an Exceptional Setting

SHND3416_15_700pixel

Understated

Strategic color accents enhance the loft character of this apartment

_MG_2617_300-dpi_19_700pixel

Pared Back to Essentials

Open and spacious, this family home creates a sense of sanctuary

Vacation Vibes in the City

A Child-Friendly, Low-Maintenance Garden with Contemporary Design

13-Exterior-View-3_Art-Cube_15_700px

Culture & Celebration in Graffiti

The art cube sustains the story of its own creation.

Protection and Openness

Exposed concrete walls unite purism, generous proportions, and superior insulation in a contemporary villa.

"ARCHITECTURAL SCULPTURE"

A Detached Home in Bad Nauheim: Design Through Precision

Grueninger_PKHDA_42_15_700pixels

Temporary Experiment

A modular building with a distinctive facade: urgent workspace and design laboratory combined